As the world has become an online mechanism for doing business, your headshot is the first impression you are making to prospective clients to make that initial contact. A distinctive headshot is going to make you stand out against your competition and gain the trust of the prospective client enough to make that initial call. It is not just a picture; it is your professional image and brand. A brand that shows attention to detail and that you are in command of your industry as a leading expert. Make a list of how you’d like your customers to perceive you and your business professionally (for example in my case: approachable, friendly, creative, warm and professional). Take a look at your current photo – does it communicate any of the things you listed?
What makes a good headshot?
Great headshots are one of the most challenging photographs to do well. There is a combination of expert lighting, posing, chemistry between the client and the photographer as well as the right wardrobe and environment for the particular industry the headshot will represent. Professional make up finishes the image in a natural way. Solid colors always bring attention to the face. We craft a relaxed, yet confident and personable image that tells your audience you are the best in the industry. Our process always includes a pre-session consultation where we learn what your professional image goals entail to craft a session that best describes you. We will discuss clothing choices as well as other suggestions to make sure you will stand out.
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Go with the best!
First impressions only happen once, and increasing your chances to be the one contacted ahead of your competitor is critical in a saturated market. We offer hair and make up styling to all of our clients either in the studio or on location. Visit our website at www.lifechronicled.com or call 202-320-1017 to schedule a consultation.
